KEEN Footwear: Adventure & Responsibility
Innovative Outdoor Footwear For Every Explorer
Keen, headquartered in Portland, Oregon, is a values-driven American footwear brand founded in 2003 by Martin Keen and Rory Fuerst. The company quickly revolutionized the market with its introduction of the Newport sandal, blending the best features of sandals and protective shoes for outdoor and water activities. Keen is recognized for its distinctive thick black rubber toe bumper, offering both protection and comfort for adventurers of all ages. This innovative approach made the brand an instant favorite among outdoor enthusiasts and families seeking versatile, practical footwear. Keen’s original product line has expanded to include a wide range of shoes for hiking, work, everyday wear, and cold weather, all designed with durability, comfort, and ethical craftsmanship in mind.
Commitment to Sustainability & Community
Beyond product innovation, Keen is deeply committed to social and environmental responsibility. Through initiatives like Hybrid.Care, the brand donates to non-profit causes that promote conservation and outdoor access, having contributed millions globally. Keen uses ethically sourced materials, incorporates recycled content into its shoes, and supports communities by promoting responsible adventure and environmental stewardship. The company’s mission is to make a meaningful, positive impact both through its products and its advocacy, encouraging customers to enjoy and protect the outdoors while living a “HybridLife” every day.
Keen continues to inspire outside adventure, setting the standard for innovation, comfort, and good business practices that put people and planet first.




